What is Retail Management ?
Retailing is a dynamic industry it has a vast variety of sectors and has become home to to some of the world’s biggest industries. The process of giving a product directly to customers in a retail store is called retail marketing. The major standards of retail marketing are product, price place and promotion.it is the varieties of activities that are done in a retail store by the retail as well as the brand for the promotion of their products to the customers in order to generate awareness interest and sales.